G R E E T I N G S
Before any words are said, we here at Breathing & Receiving Oxygen would like to thank YOU, our loyal listeners and ferric oxide enthusiasts, for your continuing gusto & support. It goes without saying, but we would not be able to run this small & intricate machine without you.
Somehow, we are now half way through the year 2015. It’s been a delight so far, overwhelming feelings of positivity follow the spring rainfall as we ride our way into summer. 2015 has been a year of transition & change for us here at BARO. As you may (or may not) have noticed, our offices have split into two camps- BARO Chicago & now BARO Portland. So far, so good, our mitosis has allowed us more freedom in our day-to-day label operations.
Since it’s inception in 2009, BARO has always been the curatorial output of it’s founders- in digital form. Summer 2013 was when we decided to step up our game & bring our releases into the real world. Coinciding with a showcase at the Empty Bottle, BARO offered up our first batch of cassette tapes, including Odd Nosdam‘s now classic TRISH. We have been incredibly lucky (& proud) to be able to coast by on our initial investment for two years now. It is now time to step it up once again.
In order to foster future growth of the label for our artists & fans alike, we are raising the bar on quality & output. We are raising our cassette prices by one dollar more as a result. What is your extra dollar buying you? We want to be able to offer our artists more options – professional mastering, 4+ panel J-cards, premium high-bias Chrome Plus cassettes, commissioned/licensed artwork, & bigger production runs to be able to provide more tapes for our artists to sell at shows/tours/personal sites. We want you, the fan, to have a richer, more immersed experience in our music & packaging. We are honored that the majority of our releases sell out quickly, but we would love to give more fans the opportunity to own & cherish the physical artifact. It’s a bit of a bummer when you are late to learn of a release by one of your favorite artists and the tapes/LPs are already sold out, with no re-press in sight. We believe our music should be accessible to all who wish to hear it, and you shouldn’t have to fork over triple or quadruple the retail price to obtain a secondhand copy from Discogs.
We don’t want to spoil anything just yet, but we have some truly killer releases in the chamber for the latter half of 2015. I leave you with the announcement of BARO47- “Balanced Breakfast” is a double-A-side split between longtime BARO projects Ant’lrd & Drawing Trees. This release is Frank Broder’s first new work as Drawing Trees since 2013’s “Meadows Exist” and also first outing on magnetic tape. A whirlwind of Frank’s signature rapid-fire picking style amongst field recordings, familiar conversation, and warm sonic blankets. It is quite lovely if we do say so ourselves. Ant’lrd follows up this January’s sleeper hit Sunnup with three new sonic worlds, traversing familiar territory but exploring new paths. It it akin to a camping trip for your ears.
Thank you so much for reading. Balanced Breakfast will be released just in time for your independence day celebrations, and is available to pre-order here.